ATP2 - Touch Creative DesignTouch Creative Design



Gilead Sciences


From an Excel spreadsheet model, create a rep-led iPad app that simplifies the user experience in calculating the true costs of prescribing antifungal agents


Touch planned and created a privately distributed iOS Enterprise App with a simple UI allowing the user to select options and customise costs as required in order to build an overall cost-impact picture across a specified cohort of patients with variable treatment pathways. The step-by-step UI removes the complexity of using an Excel model by leaving the hard work to a series of algorithms and referencing the calculation methodology when transparency is required.